Dr. Dionne L. Boyd, AKA "The Money Chick", is CEO and Founder of Image Architects & Management. She assists companies in creating strategies and experiential marketing concepts for the millennial market, and Generation X and Z to increase sales and engagement. She also consults and coaches retail and fashion brands, corporations, Universities, businesses, and career professionals. She consults with professional athletes on their personal image and brand and is a motivational speaker.
Her boutique style firm handles creative and strategic marketing, experiential marketing, positioning, strategy (global), brand development, new business development, luxury and fashion marketing, and education consulting.
Her business knowledge and industry experience yields from one of the most famous luxury organizations in the world, Neiman Marcus. She enjoyed an exciting and rewarding career as a million dollar salesperson, ranking in the top 10% of associates in the company,luxury marketing consultant, theory retail clothing buyer, swimsuit and cashmere buyer.
She worked with studio and movie production companies to assist wardrobe consultants with character dressing for film/TV. She retired herself from this career after 21 years to create the life she always dreamed of which would allow her to utilize all her fashion, business, luxury, educational, and marketing experience. Striking out on her own, she created her new dream job when she could not find it.
She is also a professor, educator, and subject matter expert consistently recognized for her creative teaching style and techniques and has written and designed over 40 different business, fashion, marketing, and entrepreneurship courses.
She received her B.S. degree from Hampton University in Marketing and Merchandising, earned a Master’s degree in Marketing with a concentration in International Business from Mercer University, completed her doctorate in Marketing from Argosy University and obtained her Professional Certification from one of the top Coaching certifications recognized by the International Coaching Federation (ICF) from North Carolina State University.